A Free Community from Org Excel
For founders and leaders in ABA and behavioral health who built something real, and now carry the weight of running it.
There is no cost to join
The Room opens with a live planning workshop so your practice starts the year with a plan built around the systems it needs first. We are building the founding list now so the room is full of peers from day one. Add your name, and between now and January we will send a short weekly note with one tool from the library, so you can begin building before the doors open.
What This Is
The ABA Founder’s Room is a free community for the people running ABA and behavioral health organizations. What connects everyone here is a shared experience. You were trained to deliver excellent clinical work, and somewhere along the way the job became operations, hiring, finance, and leadership.
This is the room where that part of the work gets thought through out loud, with the same behavioral science you already trust, turned toward the organization itself.
The Idea Underneath It
The Room exists to make that build less lonely and more deliberate.
Why Founders Join
Other ABA founders are moving through the same growth and the same challenges, and the conversation here is candid because everyone has lived it.
The Culture Checkup, the practice health diagnostic, SOP templates for intake, authorization and billing, clinical direction, scheduling, and direct service onboarding, the accountability chart builder, and the KPI scorecard are ready to run on your own organization. Every tool added through 2027 is included.
The eleven domains, the operating model, and the leadership work, translated into things you can actually do.
A monthly group support call and new trainings most months give you a standing place to bring what you are working through. Founding members who complete the practice health diagnostic can also book a 1:1 planning session with Denise to set priorities using their results.
Engage deeply when you have the capacity for it, read along when you do not. Both count.
What It Looks Like Inside
Drawn from the Org Excel operating model and the white paper, The Behavioral Blueprint of a Healthy Organization. Each one stays in the Room to revisit any time.
Where founders bring a real situation and work through it together.
Tools you can run on your own organization, starting with the Culture Checkup and the practice health diagnostic.
Where founders compare notes on the operational questions that rarely get talked about openly.
Who the Room Is For
The Room is full of practical tools and insights, and it is built for founders who put them to work. It is probably not the right fit for someone hoping the work gets done for them, or looking for a quick fix or motivation on its own. The tools give you a real starting point, and the building they support happens steadily, over time.
A Note From Denise
For a long stretch, I was doing this alone. I was selected into leadership well before I was ready, and what I wanted was a group of other founders to learn with and from, and a mentor who had already walked the path. I had neither, so I built the operating model I wish someone had handed me, much of it out of the mistakes I made and then learned from.
The Room is the place I went looking for back then and could not find. It is where I keep teaching what I built, and where founders working the same problem can find each other. I am at a point now where what I learned the hard way can spare someone else some of the same trouble.
Denise
Denise Freeman DeCandia, PhD, BCBA, LBA · Founder, Org Excel
Final Call
The Room is free, and it stays open. Come in when you are ready, and take it at your pace.
The Room opens with a live planning workshop so your practice starts the year with a plan built around the systems it needs first. We are building the founding list now so the room is full of peers from day one. Add your name, and between now and January we will send a short weekly note with one tool from the library, so you can begin building before the doors open.

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